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EBay to Launch Russian Version

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EBay to Launch Russian Version


eBay Inc will launch its Russian e-commerce web site in a month, the Russian BBC Service reports.

According to Vsevolod Denisov from the Edelman Imageland public relations agency, Russian buyers will be able to search for items by typing their names in Russian, whilst their price will be automatically recalculated in rubles.

Certain Russian experts believe that to reach popularity the website is not only to offer a Russian interface, but also to solve delivery and payment issues by making them more relevant and habitual for Russians.

However, eBays initiative is supposed to boost competition among local Internet retailers. EBay will compete with Russia's largest internet auction site which serves around 200,000 people a day, offering more than 5 million items on sale.

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