Russian animation pavilion opened at exhibition in London

Pavilion of Russian animation was opened at one of the largest international licensed exhibition Brand Licensing Europe, conducted at Olympia exposition center in London. The Russian stand is organized by Russian Export Center, the press-service of Expocontent company advised to the Russkiy Mir Foundation. It gathered under one roof seven animation companies and representatives of this industry planning to promote Russian cartoons in Europe. Different meetings to discuss industry novelties and purchase of rights for production of different goods by licensed agencies.

Russian pavilion presented an animated film titled Heroes of Envell, its world premiere will take place at MipJunior international market in Cannes. Wizart company proposed to the audience a cartoon Snow Queen, Yoko TV series and Wolves and Sheep animated movie. 0+ company is going to promote a range of cartoons at London exhibition too. The exhibition participants will get an opportunity to watch such animations as Mi-Mi-Mi-Shki, Magic Patrol, Magic Lamp and others.

Russian Export Center managing director Mikhail Mamonov has noted that the exhibition in London is an important professional event in favor of supporting Russian animation. The pavilion participants liked the idea to work under one Made in Russia moto and at one collective stand and agreed that this is a convenient operational format.

Russkiy Mir