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Golden Ring of Russia to issue Unified Guest Card

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Golden Ring of Russia to issue Unified Guest Card


22.05.2017

Flickr/Loris Silvio Zecchinato

It is planned to establish a tourist online portal and to issue a unified guest card in the closest future as was announced at the Vladimir Economic Forum, according to TASS.

Deputy Head of the Tourism Department in Yaroslavl Region Andrei Zharov has remarked that Yaroslavl, Vladimir and Kostroma Regions are taking part in Golden Ring 2.0 project giving his speech at the forum. Future cardholders will get considerable discounts on all tourist destinations routes of the Golden Ring route. The Director of Department has added that the guest card will be available at tourist information centers as well as on the Internet portal of the Golden Ring.

The tour operators and regional authorities believe that the guest card will facilitate the process of tourist flow moving from one city into another along the whole route of Golden Ring.

Developers of Golden Ring 2.0 project are optimistic about the future of this investment project and development perspectives of this route. They claim that new technologies, correct marketing strategy and unified service standards will help increase the tourist flow in three times to reach the amount of 5,5 million people per year, which will positively influence the economics of the related regions.

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